ICOI Asia Pacific Section website

ICOI AP Section’s website ( first went online in 2009. It was a pilot program to kick start section-wide office automation. Two years later, GRIDNYC was again taking the lead to develop version 2.0, which went into service in mid-2012. UI/UX and function upgrade v2.1 was completed in June 2013.

GRIDNYC built Version 2.0 from the ground up, with ambitious goals set for this diverse user environment: “Asia Pacific” themes, different languages, cultures, degrees of economic development, currency regulations, user habits… just to name a few.

This Asia-facing site’s “front-end” has six language versions (English, Traditional Chinese, Simplified Chinese, Japanese, Korean, and Vietnamese), each with independent content management capability for local office use.  The site unifies the institutional brand across different countries while at the same time allowing maximum content flexibility.

An administrative app “back-end” enables ICOI management with full control of country-specific events creation; three-levels credentialing program management and processing; and four types of membership, related fees, CE credit, status update, as well as payment bookkeeping and reporting.

Based on local office and user feedback, conditional validations were introduced into various process flow to safeguard operation accuracy.

The essence of the v2.0 upgrade—localized member access with centralized info/data management—not only standardized but also simplified local offices’ operations. Result: reduced operation cost and human error, increased brand strength and growth capacity.

ICOI AP section website

Initial conversion point: new member application data intake form. Localized with extra instructions and sample input to eliminate user confusion.
new member registration sample

Membership home section is a member-facing front-end, localized and managed by the country.
credential interface design


Margaret Chin’s 2009 multilingual campaign site

First, we congratulate Margaret on becoming the first Asian American Councilwoman in NYC history! (She was re-elected in 2013.)

District 1 (her district) is truly diverse, covering most of Lower Manhattan: Wall Street financial district, Battery Park, Tribeca, Lower East Side, Chinatown, Little Italy, SoHo, Greenwich Village… We were charged to build a website that was as simple/functional as possible and could fit well with audiences of all cultural backgrounds, educational levels, and income levels.

The site is in multiple language, has English, Spanish, and Chinese versions. Each version has its separate content management back-end.

Margaret Chin's campaign website

GRIDNYC assisted Uncle Sam’s helping effort

At the height of housing crisis in 2009, the U.S. government took the lead to assist homeowners who were under financial stress by setting up new policies and rescue packages.

It was critical that non-English speaking communities receive the same complete information as mainstream homeowners. With sufficient experience in localization for Chinese- and Korean-American consumers, GRIDNYC was selected to produce these brochures. (Print version and downloadable PDF version)

MHA-brochure, Chinese & Korean

Sample: NYC local learning center bilingual website

IvySmart Learning Center’s market—NYC’s local, Chinese-speaking parents—are the most focused audience.

This English-Chinese bilingual website is powered by WordPress. We designed and built the site in 2012 and provided training to the client’s staff so the site can be updated by the client directly.

IvySmart learning center website

Great Light online magazine site

Great Light is a printed Taoism-Buddhism monthly magazine. In 2004, GRID was retained to design-develop its online version. We built a Content Management System for the client so Great Light’s editors can have direct control.

greatlight online magazine site
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